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The Drake Hotel

2007-2010, Campaign Creative & Design by Justin Adam in collaboration with the Drake Hotel Marketing team.


Walk through the development of Toronto cultural institution, the Drake Hotel's Personality as it evolved during the years of 2007-2010, what has been said by some to have been the "Golden Years" of the Drake and the West Queen West strip. This, shortly before Aubrey Graham took the Drake brand to the world. The work was produced in-house by Mm principal Justin Adam in collaboration with Jeff Stober, Bill Simpson and the Drake Marketing Team, during his time as Lead Designer / Art Director for the Toronto cultural institution. Thanks to the Drake for the opportunity to work together.




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